The Last Marketing System You’ll Ever Need
The Full Library™
What if you could stop second-guessing your strategy, confidently ignore the latest “hack,” and finally know exactly what’s working and why?
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For Business Owners
Achieve all your big goals with our proven framework, easy-to-action advice and the support you’ve been searching for.
For Professional Marketers
Become the go-to marketing expert with our proven strategies and tools and join the 1% of the world’s best marketers
Are you a marketer?
You might be interested in Birdcage Certified™, our 8-week advanced certification program designed for marketers. Includes 12 months’ access to The Full Library™.
You can waste years in trying to figure it all out on your own, or you can invest in your own success right now.
I knew my own business needed to get dialled in on a working strategy. That, tied in with the work on mindset, mental well-being and doing the work to overcome limiting beliefs and untrue stories, really appealed to me in terms of what Birdcage was providing.
Watching and listening to Maddy’s content about the wholistic approach that Birdcage offers was really refreshing in a market where there are a lot of people promoting ‘quick fix’ approaches. Reprograming the way I think about solutions that actually work to get my clients results was only possible through the resources provided in the Birdcage School. Then the work that followed in Strategy Development (which I am still in the process of doing) has been fundamental in focusing my attention on who I am, what I deliver, and who I help.
I’ve seen a shift in my business model that feels much more aligned with who I am, how I want to show up, and what my clients need to see actual results in their businesses.
I have more certainty than ever in what I am creating and how it will help my target audience. I spend less time looking at what my competitors are doing and I have the awareness that when I am starting to veer off into comparison or imposter syndrome, I take the steps to address it quickly. I am really enjoying following my own path.
Now I have a clear strategy, a clear message, and no stress or fear about showing up and being seen/heard. This has all resulted in more and more clients coming to or being referred to me.
Sally Prendergast
Dance Studio Marketing
Industry-Leading Growth Mentors
Learn from accredited experts and our proven digital growth system
Exclusive Satisfaction Guarantee
Enrol with confidence: 48-hour full refund if you’re not satisfied
The Missing Pieces to Your Success
100% of past students agree: The Full Library™ goes deeper
The Full Library™:
The last marketing system you’ll ever need
This is the system marketers should have been taught from the beginning.
Whether you love it or hate it, digital marketing is an essential part of business in 2025.
We take the guesswork out of strategy, social media, email marketing, paid ads and websites with our proven system taught in universities and by accredited Government growth mentors.
Whether you’re a solo founder or seasoned pro, this is how you build a marketing machine that doesn’t break when trends do.
Kelsey
The Full Library™ student
I recently joined The Full Library and I am absolutely loving it. I am only halfway through The Method and it has already taught me so much. I have done so many different marketing courses and none of them are as in depth as this one!
Alice Roberts
Multi-business Owner
The Full Library™ student
Buying the School course has been the best investment in myself that I’ve made. I’m serious. So much mind blowing advice and clarity for the businesses I manage.
Maria Ordonez
The Full Library™ student
I am already in The Full Library – and just had 1-1 with Caroline yesterday. I just finished The Method and this course has filled in the gaps that my Digital Marketing Certification (from elsewhere) could not.
Love psychology, and this is what attracted me to switching careers (my background is psychology/social work). Between the course and the 1-1, I do not regret this investment. I cannot wait til I finish the other two components and start MBA.
Bella R
Smooth Skin Solution
The Full Library™ student
I have learnt an insane amount of knowledge not only on marketing strategy but literally every part of my business from the School in just 4 months. And the support has been the best part!
Alex Hernandez
Australian Wedding Rings
The Full Library™ student
I love the that I’m getting a personal glow up as well as a marketing one. I feel right at home 🙂
Alice Roberts
The Full Library™ student
Gimme all the goods. Your school seriously made it sooo simple for me to understand this strategy part.
Erina
The Full Library™ student
The Full Library is GOLD!! I’ve wasted so much money on marketing in the past and not seen any results. The tools in The Full Library are invaluable.
Jasmin Daniels
Jasmin Daniels Coaching
The Full Library™ student
New client even though I’ve been less active on socials!
Anonymous USA
The Full Library™ student
Complex subjects are broken down into smaller easy-to-under concepts. I just love it!
Jessica Kaitse
Bam Creative
The Full Library™ student
I work for a marketing agency in Perth, WA, and had been feeling overwhelmed with the vast amount of marketing information out there. I’d been in another coaching container before and I always felt as though the information on there was really lacking in the fundamentals. I was a bit cautious choosing another platform because I’d been burned before.
However, since becoming a student of Birdcage Marketing School™ and applying the learnings, I have seen a noticeable increase in social engagement on our profiles. I love the updated sessions on new trends, like Instatok! Over achievers like myself are like, GIVE ME ALL THE THINGS NOW.
I just f**king love it. Thanks so much for what you do!
We’ve worked with:
What Will I Learn?
Most marketing programs teach you platform mechanics.
We teach you human psychology.
That’s the difference between a tactic and our system.
You’ll learn the exact principles that guide our agency clients to multi-6 and 7 figures—and see how to apply them at your own pace, using your own voice, even without needing a team.
Because marketing isn’t about following scripts. It’s about understanding people—and aligning your business with how they think, feel, and decide.
Better yet. You’ll learn how to do more in less time. As an agency serving brands for over 10 years, it’s our business to know how to achieve better results in less time.
Whether you’re an experienced marketer, or a brand-new business owner, we teach you the most up-to-date, practical marketing advice you need to:
- Create a thriving TikTok account
- Build a community on Instagram
- Leverage LinkedIn
- Create and edit engaging video content with just a smartphone
- Run paid ad campaigns on a shoestring
- Send emails that don’t annoy
- Optimise your website
… and MORE.
“I never thought about writing a strategy before – can’t I just skip ahead to doing the marketing?”
Trying to create marketing without an audience, brand, content and funnel strategy is madness.
Marketing platforms change, you need to be able to grow your brand regardless of the latest platform or trend and you plan to do that through strategy.
We make strategy writing simple and exciting through The Method.
Plus, with free access to MaddyChat™, you can AI and our ChatGPT prompts system to do it in a fraction of the time.
You’ll stop asking:
- "Am I doing enough?"
- "Why isn't this working?"
- "What do I even post today?"
- "What is everyone else doing that I'm missing?"
And start thinking:
- "I LOVE doing marketing"
- "I've got this"
- "Lets go!"
- "My competitors are looking at ME!"
You’re about to:
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Stop wasting time “trying all the things” and start using what works.
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Know exactly what to do next—on any platform, at any stage of growth.
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Finally feel like your marketing is enough—because it’s not only strategic, it’s aligned.
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Get the frameworks, templates and tools that make sophisticated strategy look effortless (and feel doable).
Featured in:
core modules
Our tried & tested 2-step system
Complete in as little as 1-week or anytime over your 12-month access period
Comprehesive yet time considerate training | 11.5 hours of video content
Shortcuts to Success | professional 18+ tools & templates
Keeping you accountable | Weekly group coaching sessions
Upgrading All of You | Monthly group mindset sessions
All your questions answered | 24/7 Private Facebook Community
Get there faster | Discounted 1:1 Coaching Sessions
Create a $15,000 strategy in just days with ease!
- Find your people
- Get clear on your message
- Create your online persona
- Map your funnel
Birdcage™ Signature Tools You'll Use
- Audience Schemas™
- Ladder of Transformation™
- Brand Archetypes
- Content Persona Equation™
Build your marketing funnel machine step-by-step
- Start with organic content using just your iPhone
- Amplify results with affordable paid ads
- Use email to expand your profit
- Turn your website into a sales machine
Birdcage™ Signature Tools You'll Use
- The Birdcage Viral Video Script™ (coming May ’25)
- ClickUp Content Planning Template
- Automated Email Flow Plug-and-Plays
- Website Audit Checklist
- Paid Ads Amplifier Technique
TikTok
Learnings
- Is TikTok the right platform to use
- How to get results using TikTok
- How to make MORE TikTok content in LESS time
- Optimise your profile for sales
- How to SAFELY repurpose TikTok content
- Learn to plan, create and edit TikTok content in record time
Added Bonus:
Benefit from our insider knowledge not only as Verified TikTok Agency Partners, but Maddy’s collaborations with TikTok as a paid content creator
Learnings
- Is Instagram the right platform to use?
- How to get results using Instagram
- How to make MORE Instagram content in LESS time
- Optimise your profile for sales
- How to SAFELY repurpose Instagram content
- Learn to plan, create and edit Instagram content in record time
Added Bonus:
Benefit from our insider knowledge as Verified Meta Business Partners
Iphone Content Creation + Editing
Learnings
- How to capture high-quality content on just your iPhone How to create 3 x as much content in one session
- How to use lighting and microphones to go viral
- How to edit ON your iPhone using FREE software
- Database of top-performing content examples to replicate
Added Bonus:
Content Tools, Calendars and Templates ready to fill out
Learnings
- Is LinkedIn the right platform to use?
- How to get results using LinkedIn
- How to make MORE LinkedIn content in LESS time
- How to SAFELY repurpose LinkedIn content
- Learn to plan, create and edit
- LinkedIn content in record time
Added Bonus
Benefit from our insider knowledge as Verified LinkedIn Partners
Email Marketing
Learnings
- How to create email automations that sell while you sleep
- How to generate more than 45% of your revenue through email alone
- Fill-in-the-blank email copy and automated flows for eCommerce, Service and Coaching brands
- Email design templates to replicate
- How to create popups that work (not annoy)
Added Bonus:
Benefit from our insider knowledge as Silver Klaviyo Marketing Partners
Meta Ads
FORMALLY KNOWN AS FACEBOOK ADS
Learnings
- How to choose the RIGHT ad platform
- How to read analytics and track results
- How to choose how much to spend on ads
- How to skip the “testing” phase and create ad creative that works EVERYTIME (and save you thousands of dollars on lost ad spend)
- Watch a live Meta Ads campaign build out and follow along to avoid ANY mistakes
- Audit your ad account to make sure it’s setup correctly
- How to fix your ads when they’re not working
Added Bonus:
Benefit from our insider knowledge as Verified Meta Agency Partners for over 8+ years
Pinterest Ads
Learnings
- How to choose the RIGHT ad platform
- How to read analytics and track results
- How to choose how much to spend on ads
- How to skip the “testing” phase and create ad creative that works EVERYTIME (and save you thousands of dollars on lost ad spend)
- How to fix your ads when they’re not working
Added Bonus:
Benefit from our insider knowledge as Preferred Pinterest Partners
Website Optimisation
Learnings
- Choosing the best website platforms for DIY
- How to outsource your web build for best results
- Fill-in-the-blank copy website copy templates
- Our best-performing website designs for eCommerce, Coaching and Service brands Domain, Hosting & Maintenance Advice
- Optimising your site for AI searching
- Our best-selling Website Audit Checklist (worth over $1,500 alone!)
- The *Perfect* Homepage & Landing Page Designs for Conversions
- Website privacy and terms of use policy templates
Added Bonus
Benefit from our insider knowledge as both Shopify Partners and WordPress Experts
bonus 1
The Mindset - Create your multi-million dollar mindset to match the business
Because real marketing confidence starts in your mind—not in your to-do list.
The Mindset guides you through the foundational inner work that drives real business success. This bonus has fast become a favourite with Full Library™ students, which is why it’s the (unofficial) third step of our system and often, the missing piece.
You’ll:
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Clarify the life you’re actually building
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Uncover what truly matters to you
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Identify the beliefs and internal stories holding you back
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Learn to reprogram your thinking using neuroscience-backed tools
bonus 2
access Birdcage Connect™ - the ultimate in expert support and community
When you sign up for The Full Library™, you’ll receive 12 months of free access to Birdcage Connect™, our exclusive community hub for:
- weekly strategy calls
- brainstorming sessions, and
- networking with industry experts and peers.
After your 12-month subscription with The Full Library™ has finished, you’ll have the option to continue accessing Birdcage Connect™ services and The Full Library™ for just $249 USD/month, ensuring you always have the expert support and community to keep your marketing momentum going.
bonus 3
access MaddyChat™ - Like having maddy birdcage on speed dial
To speed up your marketing results, and help guarantee your success, we created MaddyChat™.
The AI-Powered chat bot available 24/7 with all the answers.
Chat casually—just like messaging your bestie who actually has the answers—or dive into our structured ChatGPT prompts to power through your strategy and content with AI & our signature frameworks.
Our promise to you
This is the last marketing course you’ll ever buy
From Day One, we’ve committed to keeping The Full Library™ as the most up-to-date and comprehensive marketing program available
Enrol now
It’s your turn to become Intelligent. Iconic. In Charge.
The Full Library™
Pay-in-full- $98,000USD+ worth of value
- 12 months’ access to The Full Library™
- 12 months’ access to Birdcage Connect™ – our online support and community membership
- The Method, The Action, The Mindset courses – our proven, results-based marketing system broken down into easy-to-understand modules
- Tools, templates and downloads to learn and use during your study
- Chess Club Membership
- Monthly Live Office Hours
- Discounted Coaching Calls if required
Looking for a payment plan?
We understand what brands need.
That’s why we offer a payment plan to comfortably pay off the investment of The Full Library™ over 12 x months so you can get started on your future now.
Just $US 299 x 12 months
Not sure if this is right for you, or want to ask more questions?
Request a Callback and one of our Birdcage™ experts will phone you to answer any questions you may have.